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Amazon’s Fire Phone is another in a long line of clever business strategies by Amazon. It’s a high risk direction, since it’s clearly no easy task introducing a new smartphone platform at this stage. With iOS and Android so clearly … Read more

Amazon’s Fire Phone is another in a long line of clever business strategies by Amazon. It’s a high risk direction, since it’s clearly no easy task introducing a new smartphone platform at this stage. With iOS and Android so clearly dominating that even Microsoft struggles to gain traction, this isn’t a friendly market for newcomers. But if the Fire Phone succeeds even a little bit, it’s going to be very profitable for Amazon. Read More

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